The 90s were a breakthrough period for the modern man - a time when it finally became acceptable for the male sex to admit they use moisturiser。
对于现代男士来说,90年代是一个突破性的时期——正是在这个时候,人们终于接受了男士用润肤霜。
The new breed of men became so common that a new phrase was coined to describe them - the metrosexual, with stars like David Beckham and Cristiano Ronaldo leading the trend。
这种新型男士现在如此普及,以至于人们发明了一个新词来形容他们——“都会美型男”,大卫。贝克汉姆和克里斯蒂亚诺•罗纳尔多都是这种类型的领军人物。
A new study by Braun has identified the four different new breeds. They identified them as Mr Mandrogynous, Mr Mainstream Moustache, Metro-Dude and The Remantic.
一项新研究指出了男式造型上新出现的四种类型。他们将其命名为“中性型”、“主流大胡子型”、“都市型”、“浪漫型”。
1、Mr Mandrogynous: 中性型
Who: A slap in the face to old-school stereotypes of red-blooded heterosexual males, daily gym sessions keep him looking good as his idols Cristiano Ronaldo and Dan Osborne。
他是谁:这种类型的出现相当于在传统的、样板式的、血气方刚的异性恋男士脸上扇了一巴掌。他们以克里斯蒂亚诺·罗纳尔多,丹。奥斯本为偶像,会每天去健身房锻炼,让自己保持美观的外形。
Grooming Ritual: Buffed and supremely preened, he unselfconsciously practices Manscaping, indulges in regular spray tans and aspires to a hairless aesthetic。
保养习惯:皮肤光滑,护养精致。他们将刮毛视为惯性的习惯,饕足于小麦肤色,希望拥有完美无瑕的皮肤以满足自己的美学。
Expert Opinion: He's a narcissist. These guys are working out for themselves. They want to look in the mirror and feel good because they are so buff。
专家意见:他是一个自恋者。他塑造体形是为了自己。他们总是希望自己光鲜亮丽,以便在照镜子时获得自我满足感。
2、Mr Mainstream Moustache: 主流大胡子型
Who: Not quite a hipster - he reached peak beard months ago. He's taken on the reinvention of the moustache as a personal project。
他是谁:他不是嬉皮士——他会花数个月的时间蓄出大胡子。他已经将胡子的新造型视为了一种个人事业。
Grooming Ritual: Whatever it is, it isn't what everyone else is doing。
保养习惯:不管他们的日常保养习惯如何,应该和一般大众的做法不太一样。
Expert Opinion: We're starting to see regular guys who want to use a moustache to redefine their appearance. It used to be just the hipster in tweeds. But once David Beckham was spotted with one – well, all of that changed。
专家意见:我们现在看到的是一类想要用胡须来重塑自己你面容的普通人。过去只有穿着花呢衣服的嬉皮士才蓄胡子。但是,有一次人们发现大卫·贝克汉姆也蓄着胡子——然后情况就完全改变了。
3、Metro-Dude: 都市型
Who: Re-inventing geek-chic, he's the technophile driving the digital revolution - most likely to be found talking algorithms and app building。
他是谁:这种风格是对奇客风格的重新发现,他是推动社会的数字化革命的技术人才——大多数都学过演算法和编程。
Grooming Ritual: Up on the latest gadgetry but with the nous to get value for money。
保养习惯:他们热衷于最时兴的小饰物,但是也很理智的让自己花费的钱物有所值。
Expert Opinion: They are the ones who've been so busy staying on top of life, reinventing what it means to be a tech-superstar that it's taken a moment of inspiration from a partner or wife to up their grooming game。
专家意见:他们是这样一种人,为了处在社会的顶层而疲于奔命,他们是重新被发现的技术类明星,需要女伴或妻子只言片语的启发,才能完成外形上的日常保养。
4、The Remantic: 新浪漫型
Who: The re-born romantic, he's suave, sophisticated and high-powered. This guy sets trends in the city on a wage that is finally enough to live the lifestyle he's always aspired to. Fancy cars? Bespoke suits? You name it, of course he has it。
他是谁:这类人是中世纪浪漫骑士的转世,他们文雅、深邃、手握重权。正是这类人为城市里同类人定立了工资标准,靠着这种薪酬标准,他们能够实现自己一直期待的生活方式。豪华轿车?定制男装?你能想到的奢华享受,他们全都拥有。
Grooming Ritual: There's no work-out too tough, and no regime too expensive. This guy will go to any lengths to prove he's the best。
保养习惯:他们不会从事过于激烈的体育锻炼,也不会用过于昂贵的消费品。但他会用尽一切办法证明自己是最棒的。
Expert Opinion: These men are the last word in class and they demand the best from every element of their life。
专家意见: 这些人在学生时代往往是班里最有话语权的人。他们在生活各个方面都要求最好的。